Wellbeing packs for the industry

At a time when our industry is facing huge challenges due to the Covid-19 pandemic, Speciality Drinks has joined forces with our friends at Edrington-Beam Suntory UK to launch an initiative to support those who need it most.

This year has not been good for our industry. So many people have lost their jobs, and even the unprecedented package of support from the government cannot fix the myriad problems the drinks hospitality industry faces in light of this second lockdown.

What makes our industry so special is the amazing people within it, and seeing the way the drinks hospitality family has reacted during this crisis, sticking together and supporting one another in any way possible, has been heart-warming.

Founded by two brothers Rajbir and Sukhinder Singh, Speciality Drinks has been part of the drinks hospitality industry for more than 20 years, and family is at the heart of everything we do. This is why we are seeking to help our industry family with Wellbeing packs containing food and essential items for those who most need it.

We have personally sourced everything in these packs, ensuring that those affected by the impact of the coronavirus stay stocked up with a few important essentials.

To receive your pack, all you have to do is fill out a simple form with your details, email address, contact number and your choice of pack (regular, vegan or gluten free). We will then send out a Wellbeing Pack to your home address as soon as we can. Please note that these packs are available to everyone in the drinks hospitality industry who needs one. So even if you already claimed one or more or our packs last year, if you still need support, these packs are for you. So don’t hesitate to sign up again.

We hope that these wellbeing packs will go some small way towards alleviating some of the pressure to take care of yourselves and your families in this difficult time. Please know that you are not alone, and that we will do everything we can to support you in the coming weeks and months.

We have already distributed over 4500 packs to the industry, and are delighted to now release another 2000 packs with the support of Edrington-Beam Suntory UK. You can learn more and sign up for your pack here. 

If you have any questions about this initiative, or indeed any other ways which we can help you or our industry, then please reach out to us at [email protected].

Stay safe.